Apr 19, 2014 Written by Cindy Leow
Cath Kidston: a household name that rings bells (or should we say, flower-bells) in the minds of every female human being when they think of pastel floral prints typically brandished on our bags, iPhone cases, purses, clothes and wallets. Since humble origins in London, 1993, Kidston and her unique efflorescent designs have flourished all around the world, gaining the globalising momentum and recognition that these iconic British prints erasing the demarcations between ‘vintage’, ‘fresh’ and ‘modern’ definitely deserve.
Today, Cath Kidston has taken a huge step out of her flower-garden comfort zone into the wilderness of an animal park and a jungle safari. Don’t miss this two-day weekend bonanza introducing the launch of this new line! The jungle safari line, albeit more adventurous, still holds the unmistakable rustic charm of a classic Cath Kidston design: featuring grazing giraffes, ecstatic elephants, loving lions and more.
Totes from the new bag collection.
Serving trays & tupperware from Cath Kidston’s household line.
The party will be speckled with free and fun entertainment such as animal face-painting, animal balloon shaping and more.
Belinda Chee and her adorable daughter, twirling around in her new facade of a nipped kitten.
The decor of the new display is set in a cheerful playground, picnicky atmosphere, but blemished with its beautifully messy disorder, could represent a section of a jungle; which we feel speaks for the entire collection.
A backpack from her Jungle collection.
Calling all creative and talented kids — submit an original A3 drawing pertaining to the new safari collection and stand a chance to win a grand trip to A’Famosa in Melaka, entrance to Safari Wonderland and Cath Kidston Safari print merchandise, up until the 30th of April!
Refreshments such as popcorn and cupcakes are also provided.
Cath Kidston’s classic designs on display.
And if you hadn’t had enough of this bucolic line yet, head on over to the Cath Kidston outlet near the party to get a real taste of England within Malaysia, and for a piquant visual feast, complete with scones and a dainty cup of tea.
On display in the store.
This event is still going on tomorrow on Sunday, 20th of April, which is the final day, so make sure you stop by! It’s on the ground floor, East Atrium — you will not miss it. There will be discounts available at given times such as 12-3pm, so count your lucky stars!
For more information on Cath Kidston products, go to www.cathkidston.com.
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